Wawmen, a men's clothing store located in Gaziantep, preferred a simple and minimal design that would highlight the products. With the 30x30 wall profile system used on the wall, the heights of the hangers can be changed as desired, giving the user freedom in exhibiting the products. The fact that no panels are used behind the profile systems makes the product efficient in terms of price and performance, while maintaining the simplicity of the brand. Three units have been designed in the store where product groups and combinations can be separated, and the wire meshes used behind the units can be used as both trouser hangers and showcases.
Folding tables, four-armed Ufis, footed donkeys, and shoe display stands reveal the variety of products in the store without straining the eyes. The shoes can be displayed as desired thanks to the apparatus attached to the gaps on the shoe unit. Since these apparatuses are portable, it becomes very easy to display shoes according to their colors and styles. In order to ensure that the customers who come to the store have a pleasant shopping experience, we consider the details in the store design down to the smallest detail. For example, in this store, it is aimed to increase the user experience of the customers by placing mirrors of suitable length next to the shoe units.
In the store, where both sports and classic clothing products are exhibited together, different units and color ranges were used to distinguish the two product groups from each other. In the unit where classical products are exhibited, these products are accompanied by wenge tone. Also in this section, tie and belt units to accompany clothing products are integrated. A channeled panel is placed next to the cash desk and accessories are displayed on the panel, so that customers will have the opportunity to combine their products by encountering the appropriate accessories for the products they bought before purchasing.