PROJECT

Underwear Store – Ghana

UNDERWEAR STORE-GHANA

LOCATION: GHANA

AREA: 120 m²

YEAR: 2021

As store decor, we continue our business all over the world and we design our stores in line with the dreams and wishes of our customers. In the store we designed for the Aha brand in Ghana, we created special design showcase units, taking into account the interior features of the space. In the store, an aluminum zero system was used with a non-standard design. The aluminum zero system, which was applied, was not lowered to the ground and adjusted according to the length of the products planned to be exhibited. The lower part of the Zero system is designed to be used as both an exhibition and a storage area. Plexi material was used in the drawers allocated as storage areas, so that the products in the drawer and storage area were made visible to the customers. 

The store was also designed as a showroom, so we found it appropriate to display a limited number of products with flamboyant showcases and shelving units. A rich stage view was obtained with hangers suitable for long exhibitions, stylish shelves and in-drawer product display in specially designed units. The systems used were used by giving a curved shape in accordance with the interior features of the store, and a perfect harmony was achieved between the preferred shelf systems and interior design. With the direct mounting of the flying shelves to the wall, the products were exhibited in gold-plated showcases. In this store, the priority was not sales, but rather creating a striking ambiance and displaying the products, paying attention to this when the store was decorated, and a study was carried out in accordance with the culture, purpose and the wishes of our customers.