PROJECT

Penti

 

Penti is a branded underwear company with its stores. You can find similar signature designs in Penti stores in Istanbul and even all over Turkey. Penti has worked and continues to work with Store Decor in the companies he designed. Penti, a company that demonstrates the importance of harmony between brand identity and design, aims to offer a pleasant shopping experience to its customers by collaborating with Store Decor.

 

It is seen that naturalness and spaciousness come to the fore in the store. Thanks to the colors used in white and wood tones, the store gives clues to its customers about the identity they want to create. It supports the preferred color tones with the materials used in the shelf system. 

Since the wooden products used in the store are real wood MDF veneer, they can present the appearance of natural wood and wood. Although this quality material is at the top of the price categories, it is among the factors that positively affect the user experience.

Aluminum zero system was used in the store. Advertising boards were placed in the wall systems. A design has been made so that customers can see the product they see in the advertisement on the board in the same place. 

 

This design is a combination of advertising and product displayed in almost all Penti stores. In this way, it is possible to see the sale of the advertisement in the store.

In the wall units, the shelves are separated by plexi partitions, and the products belonging to the same group can be displayed sequentially. Thanks to the feature of the plexi product, the products displayed in the drawer were also regularly presented to the customer's delight.